Selling Your Home in Charleston, South Carolina

Leveraging new technologies, traditional marketing and established relationships through-out the Charleston community, along with a targeted marketing strategy will help to ensure your home finds the right buyer at the right price in an attractive time frame.

What makes Jane Dowd and John Poston & Company Real Estate special? Choose Jane to buy or sell your home?

Find the perfect Historic Charleston Address!

Showtime - What we can do to help you get your home ready to sell:

• Make Your Home "Anonymous"
  • Step 1 - Uncluttering the House
    • Kitchen clutter -
    • Closet - Put those extra clothes and shoes in a box.  Remove items you rarely use.
    • Furniture - Rooms need to appear spacious and too much furniture can make a large room appear small
    • Storage - keep these areas as empty as possible to show potential owners that buyers can imagine how they would use the space.
• Make Necessary Interior Repairs
  • Make sure all the hot and cold water knobs are easy to turn and that the faucets do not leak
  • Sink fixtures should look shiny and new
  • Cost of repairs should be minimal - we are not talking about remodeling, just making sure that everything in working order
  • Ceilings, Walls and Painting - Fix a leaky roof and paint the ceiling if it has water stains - Painting can be your best investment when selling your home.
  • Carpet and Flooring - do not replace your carpet unless it appears old and worn or outdated in style and color - In most cases you can simply hire a good carpet cleaner
  • Windows and Doors - Make sure windows and doors open easily.  WD40 often helps.  Fix any cracked window panes.
  • Odor Control - Minimize smoking indoors.  Cats - empty kitty litter and use plenty of baking soda.  Dogs - keep dogs outside as much as possible. You might also try sprinkling carpet freshener on the carpet on a periodic basis.
• Fixing Up the Outside Of Your Home
  • Is your landscaping at least average for the neighborhood? If it is not, buy a few bushes and plant them.
  • If you have an area for flowers, buy mature colorful flowers and plant them.
  • Your lawn should be evenly cut, freshly edged, well watered, and free of brown spots.

Marketing - How we can help you sell your home:

• Create A Marketing Plan - Customized Marketing System to create a personalized selling program for clients. Its purpose is to sell a home at the best price possible in the shortest amount of time.
  • Advertising program targeted for local and to out-of-town buyers
  • Setting The Price - A key part of the marketing plan is setting the list price. If a home is priced too low, it may cost you money.  To determine the best asking price we will review the cost of recently sold homes, evaluate the competition and study marketplace trends.
  • Snap shot of our marketing plan

Selling Phase - During Selling Period:

• Home Showing Appointments
  • Make sure your home has lots of light
  • Flowers are a nice touch in the kitchen and other rooms of the house.
  • Soft music
• Protecting Yourself and Your Family
  • Remember for sales signs bring in buyers.  Do not allow children to open doors to strangers.
  • Make sure your pets are controlled.
  • Remove any dangerous items.
  • Ask for any additional safety tips.

Offer - The buyer has made an offer

• Making the Deal
  • We guide you through this process. He or she will help you arrive at an acceptable price, terms and conditions.
  • Once an offer has been accepted, there will be many deadlines to be completed by the seller and buyer.  We can help with the following:
    • Home inspections
    • Setting up appropriate buyer visits
    • Scheduled deposits
    • We will protect your best interests throughout the entire process.

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